BoostAD has once again been trusted by Netflix to deliver a bus shelter branding campaign promoting the series One Piece at Plaza Sentral Bus Stop, Jakarta.
Through a creative concept and eye-catching visuals, the shelter was transformed into a striking branding medium featuring iconic One Piece characters. The bold and immersive design turned the space into more than just a waiting area—it became an engaging interaction point and brand experience for audiences.
High-Visibility Bus Shelter Branding
As a high-mobility location, Plaza Sentral Bus Stop provides maximum exposure for the campaign. This bus shelter branding strategy allows brands to seamlessly integrate into daily public activity, creating strong and repeated impressions.
This approach is effective because it reaches a large audience, increases exposure frequency, encourages organic interaction (photos & social sharing), and strengthens brand recall.
BoostAD’s Role in the Campaign
BoostAD delivered an end-to-end solution, from strategic planning and creative concept development to precise execution with high-quality visuals. This collaboration highlights how bus shelter branding can serve as a powerful medium to significantly boost awareness and engagement.
About BoostAD
BoostAD is a subsidiary of Prisma Group, providing 360° Outdoor Media Branding solutions. With an extensive media network ranging from Transit Advertising (Transjakarta, commuter rail, aircraft, and ships), venue branding, activations, to street furniture, BoostAD helps brands stand out, connect closer with audiences, and stay relevant through creative and integrated branding strategies.
