Blogs

BoostAD Brings Bright Gas Campaign to Transjakarta

BoostAD has been trusted by Pertamina through Bright Gas to increase brand awareness through Transit Advertising on Transjakarta as well as Creative Branding with Venue at Semanggi Bus Stop, Jakarta. 

Through the campaign “Yuk Pakai Bright Gas #Pilihan Cerdas”, BoostAD delivered eye-catching and memorable visuals, allowing the brand to stand out within people’s daily activities. 

Maximum Exposure on Transjakarta Routes 

With millions of daily passengers, Transjakarta serves as a strategic platform to reach a wide and consistent audience. Combined with branding at Semanggi Bus Stop—one of the busiest locations, the campaign delivers high visibility in high-traffic areas, repeated exposure throughout daily commutes, and closer connection with audiences through direct touchpoints. This approach ensures the brand message integrates naturally into everyday routines, making it more relevant and easier to remember. 

About BoostAD 

BoostAD is a subsidiary of Prisma Group, providing 360° Outdoor Media Branding solutions. With an extensive media network ranging from Transit Advertising (Transjakarta, commuter rail, aircraft, and ships), venue branding, activations, to street furniture, BoostAD helps brands stand out, connect more closely with audiences, and stay relevant through creative and integrated branding strategies. 

Other Blogs

Insights and inspiration on all things OOH advertising, from trends in digital out of home and creative branding to innovations in transit media advertising and public space activations.

BoostAD: BRI Brings QRIS Tap Convenience to Transjakarta Journeys

BoostAD has been trusted by Bank Rakyat Indonesia (BRI) to maximize awareness for the campaign “QRIS Tap Lebih Easy, Tinggal Tap Tap Pake BRImo” through…

Maximize Brand Exposure by Advertising on Transjakarta with BoostAD

BoostAD is the official partner of Transjakarta, offering Transit Advertising solutions with strategic route options to ensure your brand gains maximum visibility.  With high daily…

Promag Accompanies Your Homecoming Journey with BoostAD

The homecoming (mudik) and return season is often associated with long and exhausting journeys. Addressing this need, Promag collaborated with BoostAD to deliver a relevant…

Contoh Iklan Street Furniture: Jenis, Strategi, dan Cara Maksimalkan Impact di Area High Traffic

Dalam dunia marketing, banyak brand memanfaatkan iklan sebagai media untuk mencapai objektif dari campaign yang mereka jalani. Salah satunya adalah untuk mendapatkan perhatian sebanyak mungkin…

BoostAD x One Piece Bus Shelter Branding Takes Over Plaza Sentral 

BoostAD has once again been trusted by Netflix to deliver a bus shelter branding campaign promoting the series One Piece at Plaza Sentral Bus Stop,…

Jenis Transit Advertising: Panduan Lengkap untuk Strategi Iklan Luar Ruang yang Efektif

Seiring berkembangnya media iklan di Indonesia, berbagai bisnis dan brand terdorong untuk meningkatkan strategi pemasaran mereka dengan memanfaatkan berbagai pilihan jenis iklan, salah satunya adalah…

Cadbury and Prisma Group Present the Innovative Experience “Finding Love in Differences” in Jakarta and Bandung

Jakarta — In celebration of Valentine’s Day, Cadbury collaborated with Prisma Group through an Activation integrated with METALED Djakarta Theater and Videotron Braga, presenting a…

Kelebihan dan Kekurangan Iklan Outdoor di Era Digital

Sebagai salah satu strategi pemasaran kreatif, iklan luar ruang atau out of home advertising menjadi media promosi pilihan banyak bisnis di Indonesia. Media OOH dipilih…

BoostAD Drives Bear Brand Campaign Awareness Through Strategic Transit Advertising 

BoostAD has once again been entrusted by Bear Brand — Nestlé to increase brand awareness through Transit Advertising on Corridor 1 of Transjakarta, serving the…

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