Jakarta, Indonesia — The atmosphere at Car Free Day (CFD) on February 8, 2026, in the Sudirman area became even more vibrant with the presence of the interactive Cheers Screen Photobooth Live OOH experience together with Cheetos. Exciting moments of visitors appearing live on the LED screen at Menara Sudirman successfully captured public attention and created an immersive brand experience in a public space.
As part of Prisma Group, BoostAD supported the smooth execution of the activation by managing permits and implementing activation solutions integrated with Out-of-Home (OOH) media. This support ensured that the entire series of activities ran optimally in public areas in accordance with proper operational standards.
Cheetos introduced the entertaining and engaging Hand Reading Cheetle Family Photobooth concept. Visitors participated in the photobooth session, and their photos were displayed in real time on the LED screen at Menara Sudirman through Cheers Screen technology. These moments could then be shared on social media, creating an experience that was not only seen, but also felt and shared by the audience.
As a provider of 360° Outdoor Media Branding solutions, BoostAD not only supports activation permitting processes but is also ready to meet brand needs in delivering creative, integrated, and impactful OOH campaigns across strategic locations.
For partnership inquiries regarding activations and integrated OOH campaigns, contact BoostAD via WhatsApp at +62 811-1920-2002 or visit www.boostad.co.id.
About BoostAD
BoostAD is part of Prisma Group, providing 360° Outdoor Media Branding solutions, ranging from Transit Advertising (Transjakarta, KRL, airplanes, and ships), venue branding, activation integrated with OOH, to street furniture. BoostAD helps brands stand out, connect more closely with audiences, and remain relevant through creative and integrated branding strategies.
